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24 September 10:00 – 12:00Productions
Theatres for Young Audiences
Bryantsev Youth Theatre
The discussion focuses on the current state and development prospects of theaters for young audiences and youth, as well as the concept for the development of such theaters through 2035, approved by the Secretariat of the Theatre Union of the Russian Federation. Participants will discuss what theater for children, adolescents, and young people should look like today and the role it plays in cultural life.
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24 September 10:00 – 11:15Education
The Modern Code of St. Petersburg
Central City Public Library named after V.V. Mayakovsky
This panel discussion examines libraries as active co-creators of St. Petersburg’s modern cultural identity. Experts will discuss the unique nature of the city’s library model and the steps local libraries are taking to ensure St. Petersburg remains a leader among the most avidly reading cities.
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24 September 10:00 – 11:15Exhibitions
The Visual Face of Museums: Branding and Identity
20th Century State Literary Museum
The discussion focuses on the practical application of the visual identity across exhibition design, wayfinding systems, and digital platforms, while maintaining its integrity. Particular attention will be paid to the potential of the identity to extend the museum’s presence into the urban environment, social media, and partnership projects. Participants will discuss how visual language helps to reinterpret and present the museum’s complex heritage—including its collections, archives, and scholarly and historical contexts—to a broad audience.
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24 September 11:00 – 12:15Education
Culture and Inclusion
State Museum of the History of St. Petersburg (Glushko Museum of Cosmonautics and Rocket Technology)
As part of an interregional dialogue involving representatives from cultural institutions and social and educational centers, the experience of St. Petersburg and other regions in integrating people with disabilities into the cultural sphere—across various aspects—will be examined. The event’s key objective is to identify successful practices in the field of sociocultural inclusion.
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24 September 12:00 – 13:15Productions
Map of the Country's Theatres
Komissarzhevskaya Theatre
The discussion focuses on the key trends shaping the development of theatrical art in Russia’s regions. Attention centers on the diversity of regional theater practices, the specific operational conditions of theaters across varying cultural, social, geographic, and economic contexts, and current challenges and opportunities for growth. Participants will discuss the realities of theater life in different regions of the country today.
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24 September 12:00 – 13:15Education
United by Local History: Projects That Connect Regions
Central City Public Library named after V.V. Mayakovsky
Local history activities constitute a key area of library work. However, due to their specific nature, they are typically confined to a single territory. Nevertheless, there are numerous examples of projects poised to expand and achieve an interregional—if not nationwide—scope. The speakers will present precisely such projects during the discussion.
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24 September 12:00 – 13:15Exhibitions
The Digital Era of Museum
20th Century State Literary Museum
The discussion focuses on the digital transformation of the museum environment and new formats of museum-audience interaction. The central theme is the shift from the traditional digitization of museum materials to the creation of an interactive digital environment that integrates technology, education, and creative practices. Participants will discuss how the synthesis of engineering and artistic approaches shapes a new model of museum communication and will also explore possibilities for comprehensive digital support for visitors.
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24 September 14:00 – 15:15Productions
Musical Theatres: A Narrative Crisis
Shalyapin Music Theatre (St. Petersburg Music Hall)
This discussion focuses on a pressing issue in contemporary musical theater: the limited scope of available storylines and the tendency of theaters to repeatedly stage the same works. Key topics include the reasons behind this repetitive programming, the balance between the classical heritage and modern works, and the potential for refreshing narrative material and discovering new stories for the musical stage. Participants will explore the boundary between popular classics and repertory inertia, and consider whether today’s musical theater can offer audiences new narratives comparable in scale and expressive power to the works of the classical repertoire.
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24 September 14:00 – 15:15Exhibitions
The Era of Meeting Hands: Museums and Partners
20th Century State Literary Museum
The discussion focuses on partnership as a vital tool for preserving, interpreting, and promoting cultural heritage. Collaborative projects enable the museum to reach diverse audiences, discover new ways of engaging with visitors, and draw into cultural life those who previously remained outside the museum’s sphere. Participants will discuss how partnerships help the museum shape its public image, strengthen ties with the local community, and pool the resources of universities, businesses, government bodies, civic organizations, and the creative industries.
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24 September 14:00 – 15:15Education
The Library: A Platform for Shared Values
Central City Public Library named after V.V. Mayakovsky
Libraries serve as venues for intercultural, interfaith, and interethnic dialogue. Panel discussion experts will discuss federal and regional projects for interregional cultural exchange hosted by libraries.
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24 September 15:30 – 16:45Productions
Open-Air Theatre
Manege Museum and Exhibition Complex
The discussion focuses on the development of street theater as an independent and rapidly evolving genre of contemporary theater. Key topics include new forms of audience engagement, the specifics of creating and staging performances within urban and natural landscapes, and opportunities to integrate theater projects into the city's cultural and social life. Particular attention will be paid to contemporary street theater practices, professional development, the organization of tours and festival appearances, collaboration with urban venues, and audience building beyond traditional theater spaces.
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24 September 16:00 – 17:15Exhibitions
The Museum of the Future: Mission, Challenges, and the Formula for Success
20th Century State Literary Museum
Participants will be united by a shared desire to reflect on the role of the museum in a rapidly changing world and to understand what makes it relevant today and in the future. The discussion will center on the image of the modern museum—not merely as a repository for exhibits, but as an open space for interaction, education, creativity, and high-quality service. During the panel discussion, experts will explore how museums can uphold their cultural and educational missions while simultaneously developing effective marketing and communication strategies.
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24 September 16:00 – 17:15Special Heroic Project
Heroes in Cinema
Lenfilm Film Studio
Every era has its own heroes—both in real life and on screen. Cinema captures the spirit of the times, reflects reality, and looks toward the future, projecting society’s values, ideals, and dreams. What kind of heroes do audiences want to see today? Do they want to see contemporary figures, stories about outstanding historical personalities, or beloved characters from literary classics and modern bestsellers? Or perhaps the time has come to revisit and remake the beloved Soviet films of the past? These questions will be explored in a discussion featuring renowned directors, producers, distributors, representatives of state film funding bodies, and public figures.
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25 September 10:00 – 11:15Special Creative Project
Culture of the Future
Manege Museum and Exhibition Complex
The culture of the future is taking shape not twenty years from now, but right here and now—through every choice regarding themes, protagonists, and tone made by today’s institutions. This choice inherently involves a conflict: while traditional museums, theaters, and film studios uphold a language tested by generations, new audiences are looking for different formats and different kinds of protagonists. Some believe culture must be shielded from fleeting trends, whereas others argue that without a dialogue with the new generation, institutions risk becoming mere monuments to themselves.
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25 September 10:00 – 11:15Special Creative Project
Year of St. Petersburg Culture
Sergey Kuryokhin Centre for Modern Art
St. Petersburg Governor Alexander Beglov has officially declared 2026 the Year of St. Petersburg Culture. The program is being held under the auspices of two significant anniversaries: the 120th birthdays of the renowned composer Dmitri Shostakovich and the literary scholar and cultural historian Dmitry Likhachev. At the heart of the Year’s program lies the culture of St. Petersburg and its role in world history. During the United Cultures Forum, round-table participants will discuss the project's priority status and social significance.
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25 September 11:00 – 12:15Education
The Unique Culture of the Northwestern Federal District
State Museum of the History of St. Petersburg (Glushko Museum of Cosmonautics and Rocket Technology)
The panel discussion focuses on the uniqueness of the Northern cultural code; participants will discuss contemporary processes of revitalizing intangible ethno-cultural heritage through intergenerational dialogue within the regions.
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25 September 12:00 – 13:15Special International Project
Russia–China: The Legacy of Great Cultures
Sergey Kuryokhin Centre for Modern Art
Russia and China are two nations with rich cultural heritage that have preserved their distinct identities. Cultural dialogue between the two countries is actively developing. Large-scale events—including exhibitions, concerts, film festivals, and library exchange programs—have taken place as part of the cross-years of culture (2024–2025). These initiatives foster a deeper understanding and appreciation of the cultural heritage of both nations. A major project titled "Days of St. Petersburg in Beijing" is planned for 2026 at the initiative of the St. Petersburg Government, and discussion participants will examine the prospects for this event.
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25 September 12:00 – 13:15Special Creative Project
The Hunt for Talent
Manege Museum and Exhibition Complex
The hunt for talent in the cultural sector increasingly resembles market competition. Professionals seek not only stability but also purpose and creative autonomy—along with the ability to influence their surroundings—yet finding this in a museum or theater is often harder than in a digital agency or startup. The traditional hierarchy of cultural institutions is clashing with the expectations of a generation accustomed to horizontal teams and rapid feedback. Some view this as a threat to the established institutional order, while others see it as an opportunity for a long-overdue transformation.
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25 September 14:00 – 15:15Special Creative Project
Is This AI-Art?
Manege Museum and Exhibition Complex
We stand on the threshold of a new cultural revolution. Artificial intelligence has ceased to be merely a toy and has evolved into a full-fledged player in the creative arena. It composes music that makes the charts, creates images capable of fooling an expert’s eye, and writes texts that are difficult to distinguish from human-authored work. However, reactions to this breakthrough have been sharply divided. Some view AI not as a threat, but as the next stage in the evolution of the artist's toolkit; others fear that AI does not create anything new, but merely copies.
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25 September 16:00 – 17:15Special International Project
Your Route Is Set: The CIS
Sergey Kuryokhin Centre for Modern Art
In June 2026, an international conference on strengthening cultural ties and developing creative industries took place in St. Petersburg, attended by the heads of government of CIS countries. Building on the themes discussed at the event, representatives of St. Petersburg’s cultural institutions will share their experience in implementing creative projects across CIS countries and Russia.
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25 September 16:00 – 17:15Special Creative Project
The Lead Role Is Yours! Youth Projects in Culture
Manege Museum and Exhibition Complex
Creative industries are rapidly transforming the country's cultural landscape, and young people are the primary driving force behind these changes. The fresh perspective, boldness, and energy of the new generation turn daring ideas into landmark events, shaping the standards of tomorrow.
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26 September 10:00 – 11:15Special Creative Project
Culture in St. Petersburg: Out of This World
Sergey Kuryokhin Centre for Modern Art
Space and culture are key elements of the Russian Federation’s state policy regarding the preservation and development of diplomatic and humanitarian ties at the international level. The interplay between these two fields inspires cultural figures to create projects that artistically convey space-related themes—through cinema, visual arts, literature, stage productions, music, and digital technologies—thereby highlighting the unique nature of human space exploration. Discussion participants will address the significance of the interaction between space and cultural institutions.
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26 September 12:00 – 13:15Special Creative Project
Culture in Vogue
Sergey Kuryokhin Centre for Modern Art
Today, designers and fashion creators form a distinct "caste" of artists who draw inspiration from their national cultural heritage when developing their projects. Fashion is increasingly serving as a medium for conveying cultural legacy; designers actively turn to traditions and historical styles to craft modern collections and creative projects that generate significant social and economic impact. Leaders from the design and fashion sectors have been invited to participate.
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26 September 14:00 – 15:15Special International Project
St. Petersburg Culture on the Island of Freedom
Sergey Kuryokhin Centre for Modern Art
Over a century ago, Anna Pavlova performed at Cuba’s leading venues, while Alicia Alonso made her debut in the role of the Bluebird in the ballet *The Sleeping Beauty* (P.I. Tchaikovsky). Today, artistic groups from St. Petersburg and the Republic of Cuba continue their cultural partnership. Discussion participants will address key areas for the development of bilateral cooperation.
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26 September 14:00 – 15:15Education
Flagship solutions for the museification of archaeological sites in natural and urban environments
State Museum of the History of St. Petersburg (Glushko Museum of Cosmonautics and Rocket Technology)
The goal of the round table is to establish a professional expert platform for discussing current issues regarding the museification of archaeological sites within the context of developing the tourism potential of various regions of the Russian Federation. The objectives of the round table include presenting specific case studies of archaeological site museification in both natural and urban settings (covering both completed projects and those currently under development); facilitating expert discussion and professional evaluation of the presented cases; formulating a shared strategy for interregional cooperation; and developing concrete recommendations aimed at maximizing the effectiveness of archaeological site museification to boost the tourism potential of these territories.
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26 September 16:00 – 17:15Special Creative Project
Your Music Is Served: St. Petersburg-Style Jaz
Sergey Kuryokhin Centre for Modern Art
Music ranging from Dixieland and swing to bebop and symphonic jazz is performed annually in Russia’s Northern Capital. Interest in jazz in the city emerged as early as the 1920s, when the first professional ensembles—such as AMA-Jazz and the Leningrad Jazz Capella—were formed. The 1960s saw the opening of the country’s first jazz club, D-58, which became a true training ground for the St. Petersburg jazz scene. In the 1980s, the Jazz Music Philharmonic opened—marking the first time a dedicated philharmonic format for jazz was established in the USSR. Later, a museum dedicated to the history of Leningrad and St. Petersburg jazz—the only one of its kind in Russia—was created at the Philharmonic. Panelists will examine new project formats for developing the art of jazz, both within the Russian Federation and abroad.
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