The Hunt for Talent
The hunt for talent in the cultural sector increasingly resembles market competition. Professionals seek not only stability but also purpose and creative autonomy—along with the ability to influence their surroundings—yet finding this in a museum or theater is often harder than in a digital agency or startup. The traditional hierarchy of cultural institutions is clashing with the expectations of a generation accustomed to horizontal teams and rapid feedback. Some view this as a threat to the established institutional order, while others see it as an opportunity for a long-overdue transformation.